POSTER

URSU has more than 30 Poster Boards around campus that are useful for advertising anything that might interest students. All posters hung on these boards require stamped approval from the URSU Member Services desk and must follow the current edition of the URSU Poster Policy. Please note that space can be very limited and, as such, students and on-campus groups receive higher priority. Posters will be hung for 30 days unless arranged otherwise with Members Services. Posters hung outside of approved poster boards will be taken down.

TABLES

URSU offers table rentals in the Riddell Centre, the Laboratory Building, and the Classroom building. These tables are an opportunity to advertise your cause, event, or sell goods. All tables rentals must follow the current edition of the Corridor_Use_and_Tabling_Policy. Tables cannot be used without booking them in advance through our Member Services desk.

If you want to sell food at your table, it must be approved by URSU and must also follow the relevant RQHR food regulations.

Window cling on a 5.5 ft. by 6 ft. window, in the upstairs office area

• $400 / month
• 1 spot available

URSU computer lounge banner on a 12 ft. x 3.5 ft. in the upstairs office area

• $1,000 / month (printing included)
• $900 / month (banner supplied)
• 1 spot available

Single sided banner with approximate dimensions of 3.5 ft. by 7 ft., hung in the Riddell Centre main hall

• $400 / month (printing included)
• $350 / month (banner supplied)
• 5 spots available

Single sided banner with the approximate dimensions of 3.5 ft. by 4.5 ft., hung in The Owl bar

• $350 / month (printing included)
• $300 / month (banner supplied)
• 4 spots available

Riddell Centre burgundy wall banner on a 14 ft. x 7 ft.

• $2,000 / month (printing included)
• $1,850 / month (banner supplied)
• 2 spots available

All graphic design projects require a 50% non-refundable deposit to begin. For more infNote: We can also accommodate custom sized banners, please contact marketing@ursu.ca for details.

We will work with you to coordinate a posting schedule at your leisure, taking into consideration peak traffic times for posting based on our platform analytics. As for our social media we would like to offer 4 posts per month on the each following platforms:

• URSU Instagram
• URSU Twitter
• OWL Twitter
• URSU Facebook
• Owl Facebook
• URSU Website, small 500 word blog post

Promotion on URSU’s Social Media Platforms – $2,000

Banner ad with hyperlink on URSU.CA

2 size options:

• large - 1496 x 281
• mall - 230 x 300

Banners are available on most URSU.ca pages. Please contact marketing@ursu.ca for details.

$125 / week

What is URSU TV?

URSU TV is designed to provide information about upcoming events and ongoing services to students while also providing a feed of relevant information, including news and weather. It is also designed as an advertising medium for the university at large and for commercial businesses.

URSU TV is an excellent cost efficient & flexible way to keep students up to date with your business’s ongoing promotions, service, or product. To download the URSU Campus TV Media Kit, please click here.

How are ads displayed?

On any given day, a maximum 18 advertising slots are available for each URSU TV location. Each ad is displayed for ten seconds at a time, a minimum of 20 times per hour, on each screen. A single ad, on 9 screens located on the main floor of the Riddell Centre will be shown on average of 3,360 times per week during the busiest hours. Of course, when the network is running fewer ads, each ad will be seen more frequently.

We have 22 full screen TVs located in high-traffic areas that allow for increased visibility impacts on more than 15,000 people on campus.

The UR Campus Population

Over 90% of the student population at the university is in the 18-34-year-old range, representing a key advertising demographic. There are more than 15,000 full-time and part-time students, faculty members, and staff working, living & studying at the U of R. Using Statistics Canada’s formula to calculate the full-time equivalent, it is estimated that there are approximately 11,998 students on campus. Based on actual transactional data, we know that there are at least 3,300 transactions happening daily in the Riddell Centre food court alone.

Given this, traffic count of the main Riddell Centre hallway is estimated to be 5000 views per day, or 100,000 views per month. Of these 15,000 individuals, approximately 80% are between the ages of 15-29.

AD INFORMATION

URSU TV’s rotation is updated throughout the week. All submissions must be received at least four business days before the campaign is set to begin.

For longer campaigns, in order to keep your message fresh, we suggest updating your artwork periodically. Simply send us new artwork bi-weekly and we will be happy to change the content at no charge. The advertiser is responsible for supplying final, screen-ready artwork based on the specifications outlined in this media kit.

AD INFORMATIONDIMENSIONS/SPECIFICATIONS

• Frame Size: 1900px(w) x 1030px(h). Safe Area: 1848px(w) x 1002px(h)
• Quality: 720dpi – 24 mbps max
• Video - File Format: MP4 (including all creative elements)
• Video - File Size: 1GB for 10 seconds
• Video - Orientation: Landscape (preferred)
• Static Image - File Format: High Resolution PNG, JPG or PDF

REBUILD/MODIFY

1 CONSULTATION | 1 CONCEPT | 2 REVISIONS

With all the necessary information and images provided by the client, this package offers a quick solution to get your ad ready for URSU TV.

$45.00 + On-air Fee

NEW DESIGN

1 CONSULTATION | 2 CONCEPTS | 2 REVISIONS

This package offers a creative design solution to make your ad highly visible & eye catching on URSU TV.

$125.00 + On-air Fee

We can create image-based static and simple animated ads for TV and/or social media posts.

For our hourly design rates, please go to: ursu.ca/services/graphic-design-printing/

All graphic design projects require a 50% non-refundable deposit to begin. For more information contact tv@ursu.ca or visit ursu.ca/services